A look before and after the new campaign workflow

In the world of marketing, time is of the essence, and efficiency is key. Crafting an impactful email campaign is no exception. That’s why we’re excited to announce our current work on the new campaign workflow that can help streamline and expedite your email creation process. In this blog, we’ll take you on a journey through the “before” and “after” of our new workflow, showcasing how it transforms your experience, boosts productivity, and empowers you to create campaigns that resonate with your audience like never before. Coming soon in October, check out this sneak peek and stay tuned!

What is a campaign workflow?

ActiveCampaign’s campaign workflow helps plan and automate marketing campaigns, it allows you to easily set up an email and kick off automation to send outreach to your dedicated audience. The new campaign workflow will be available for marketing and bundle users in all campaign and designer types. 

Before: The Challenges

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Creating email campaigns often meant navigating through a series of required steps, leading to a time-consuming and sometimes frustrating process. Adjusting campaign elements or experimenting with designs required multiple clicks and back-and-forths, leading to inefficiencies and wasted time. Furthermore, collaborating with team members on a single campaign was challenging due to the lack of a unified page. 

After: What are the advantages of the new campaign workflow?

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With the new campaign workflow, you can break free from the constraints of static email setup. New campaign workflow to increase efficiency and flexibility when creating a new email. Develop ideas quickly with a frictionless workflow to free up the necessary time for thoughtful development of campaigns.

Intuitive email set-up: With the new campaign workflow, initiating an email campaign is a breeze. Say goodbye to a number of unnecessary steps. Our streamlined process allows you to jump-start a campaign swiftly, giving you more time to focus on the creative aspects that truly matter.

Fewer steps, more time saved for strategy and creativity: By reducing the unnecessary steps and simplifying the workflow, we’re giving your back previous time to strategize, innovate, and fine-tune campaigns for maximum impact. 

Collaboration amplified: Our new workflow facilitates teamwork by letting multiple team members contribute seamlessly. Whether it’s brainstorming ideas, refining designs, or finalizing content, the new workflow empowers your entire team to work together harmoniously. 

More flexibility: Experiment with designs, modify settings, and optimize audience segments with ease. No more toggling between different pages to handle various campaign aspects. From crafting the perfect subject line to previewing your email design to selecting recipients, manage your entire campaign journey in a single, cohesive space. 

Elevate your experience

In a rapidly changing digital landscape, staying ahead requires innovation. Our new campaign workflow is built to elevate your experience, transforming the way you create and manage emails. The new campaign workflow shows a significant improvement- to a more dynamic and user friendly approach that values your time, creativity, and your team’s collaboration. Say goodbye to the old and welcome a new era of efficiency, flexibility, and creativity. 

Let us know what you think about the new campaign workflow in our

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