What advantages does marketing automation provide for colleges and universities?

Coordinating across departments to track students and alumni can be intricate. Marketing automation simplifies these processes, enabling you to deliver personalized attention to each individual.

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Assess candidates to pinpoint the best fit.

How do you identify the most suitable potential students? Analyze candidates' engagement with your school's marketing efforts, and then integrate this data with test scores, GPA, and other criteria to pinpoint students who are the best fit.

Identify student interests

What factors will influence the decision to attend your school? By identifying student interests, you can follow up to highlight the academic programs and extracurricular activities that will assist them in making their decisions.


How does Sales Titan's personalized email feature contribute to business expansion?

What does personalized email automation entail in practice? Let's delve into some examples of how a sales representative can employ the one-to-one email block within their sales process to improve outcomes.

Keep in touch with alumni

Managing alumni relations becomes seamless when you can identify interested individuals. Monitor previous donations, prompt your team when follow-ups are due, and utilize location targeting to announce local alumni events.

Welcome students during orientation

The beginning of the school year can be overwhelming. Yet, employing automation to deliver accurate information that addresses students' inquiries makes the initial days of school effortless.

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Integrate Sales Titan with the tools you're already using.

You should be able to use any tool you like. That’s why Sales Titan integrates with hundreds of apps, including Office 365, Gmail, and, Zapier.

See how it works for your school

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